Williams-Sonoma, Inc. (WSM) — Specialty Retail. Numbers-first dossier: valuation, distress risk, calibrated signal.

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WSM fair-value estimate

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Bid — × — AskUpdated Sep 25, 2026 · 4:00 PM ETVol 624.2K · 3-mo avg 1.07M

Williams-Sonoma, Inc. (WSM)

WSMWilliams-Sonoma, Inc.loading…
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QTick signal
+4net
3 bull / 1 bear factors · leaning
Bull 5 pts·Bear 1 pts30d
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Market context—Sector read · not on fileOKBalance sheet · Safe—PCE inflation days · not on fileOKNeutral tape · 2/100 · as of 2026-09-25
Smart entry
$230.74
basis · pivot low + s1 · as of 2026-09-25
Target exit zone
$248–252
center $250.00 · basis · call wall + round · as of 2026-09-25
Implied move · 1 wk
±$12.11
5.2% · options-priced
Chart pattern
Golden cross
50d above 200d · bullish structure
Pullback risk
In line
1.04× the norm · 69% saw a ≥10% dip · 63d · tape state: neutral
Chart pattern
Golden cross
50d above 200d · bullish structure
Volume vs its own 20-session average0.51×
52-week range$165.51 – $254.89
Below high since 2015-9.0% · $254.89 high
Risk / reward0.90 : 1
Plan stop$211.85
Max pain$230.00 options cluster
RSI 1453.6 fires under 35 · fires near $210.64
Forensic flags2 review
Earnings multiple22.1× fwd · 23.8× trailing
P/E vs its own past92nd pctile · 15.8× median
Free cash flow yield3.9% · of market value

Last session traded lighter than its own normal, price up 1.4%. Over the last 20 sessions, 47% of the volume traded on days the stock closed lower.

Entry strategy · 10 triggers

2 of 6 aligned — not yet
RSI 14
●
53.6
fires under 35 · fires near $210.64
vs 50-day
✓
$232.84
at the line
Bollinger
●
$217.42
no lower pierce · fires near $215.96
VWAP 20
●
$225.62
above the rolling VWAP · fires near $225.52
Entry level
✓
$230.74
within 1% of model level
Put wall
●
$210.00
2026-10-16 expiry · chain of 2026-09-25
MACD
Context✓
+1.02
histogram above zero · rising
RVolStatic
0.51×
lighter than its own normal
Short int.Static
4.9%
short interest below 20%
ATRStatic
$6.44
14-session average true range
A checklist, not odds on a return: 4 of 6 usable price conditions have to line up. RSI, the 50-day average and the Bollinger band move with the price you set; the 20-day average traded price, the entry level and the busiest put strike stay fixed. MACD, RVol, Short int. and ATR are context only — they never count toward the total.
See the full case→
Next earnings
2026-11-18
in 38 sessions
Next dividend
USD 0.76
ex-date 2026-10-16