Rush Enterprises, Inc. (RUSHA) — Auto & Truck Dealerships. Numbers-first dossier: valuation, distress risk, calibrated signal.

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Bid — × — AskUpdated Nov 9, 2026 · 4:00 PM ETVol 526.9K · 3-mo avg 690.8K

Rush Enterprises, Inc. (RUSHA)

RUSHARush Enterprises, Inc.loading…
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QTick signal
+2net
3 bull / 1 bear factors · balanced
Bull 3 pts·Bear 1 pts30d
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Market context—Sector read · not on fileOKBalance sheet · Safe—Inflation-report days · not on fileOKTrying to find a bottom · sharp-drop risk 0/100 · Nov 9
$44.85
near a recent low and a support level · Nov 9
$46.00
near a resistance level and the 50-day average trade price · midpoint $46.00 · Nov 9
±$0.01
±0.0% up or down, priced by the options market
Death cross
50-day average is below the 200-day — a downtrend
In line
90% of similar setups fell 10% or more within 3 months · 1.1× the usual rate · rating eased: at bottom zone (4/6 bottoming checks met)
Death cross
50-day average is below the 200-day — a downtrend
Trading volume38% below normal0.62× its 20-day average
Past year's range$30.45 – $55.74lowest to highest price
From its peak19.1% belowpeak $55.74, highest since 2015
Gain vs. risk0.26 to 1$0.26 possible gain per $1 at risk
Plan fails below$41.54the setup is broken under this price
Options pressure point$45.00price can drift here near expiry
Momentum (RSI)48.9fires under 35 · fires near $40.71
Accounting warning signs1worth checking — see the list
Price vs. profit15.2× next year19.6× last 12 months
Price vs. its own pastpricier than 88%of the last 5 years · usual P/E 12.9×
Cash it generates8.7%of its market value, per year

Last session traded lighter than its own normal, price up 2.0%. Over the last 20 sessions, 45% of the volume traded on days the stock closed lower.

Entry strategy · 10 triggers

2 of 5 aligned — closing in
RSI 14
●
48.9
fires under 35 · fires near $40.71
vs 50-day
✓
$46.64
below the line
Bollinger
●
$42.56
no lower pierce · fires near $42.15
VWAP 20
●
$44.38
above the rolling VWAP · fires near $44.36
Entry level
✓
$44.85
within 1% of model level
Put wall
●
—
not on file
MACD
Context✓
+0.05
histogram above zero · fading
RVolStatic
0.62×
lighter than its own normal
Short int.Static
9.3%
short interest below 20%
ATRStatic
$1.66
14-session average true range
A checklist, not odds on a return: 3 of 5 usable price conditions have to line up. RSI, the 50-day average and the Bollinger band move with the price you set; the 20-day average traded price, the entry level and the busiest put strike stay fixed. MACD, RVol, Short int. and ATR are context only — they never count toward the total.
See the full case→
Next earnings
2027-02-16
in 66 sessions
Next dividend
USD 0.14
ex-date 2026-11-10