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ServiceNow, Inc. (NOW) Competitors & Peers

The 5 companies closest to ServiceNow, Inc. on the factors that matter — each comparable links to its own dossier. Numbers are code-computed, never estimated.

How we identify peers ↗

TickerRelationshipPriceComparables
SAPGFPeer$210.50P/E 27.3RSI 76Cap 243.5 B
SAPPartner$208.60P/E 27.2RSI 77Cap 242.8 B
SHOPPeer$152.26P/E 104.3RSI 71Cap 197.2 B
CRMCompetitor$197.22P/E 23.0RSI 66Cap 162.7 B
UBERPeer$78.24P/E 17.3RSI 64Cap 161.2 B

How these relationships were derived

Every relationship below carries its provenance. A confirmed edge is sourced from a public filing or disclosure and links to it; an AI-inferred edge is surfaced by the relationship model and is unverified — shown for color, not as evidence.

Confirmed relationships (cited)

Sourced from a public filing or disclosure — each links to its origin.

  • NVDAPartner

    ServiceNow and NVIDIA partner on AI Agent Fabric and reference architectures for enterprise AI, with NVIDIA's Apriel 2.0 model integrated into the Now Platform.

    Confirmed — SEC filing / public disclosuresec.gov

Model-inferred relationships (unverified)

Suggested by the relationship model, with no public source on file. Treat each as a lead worth checking, not as evidence.

  • MSFTPartner

    ServiceNow integrates deeply with Microsoft Azure and Microsoft 365, with Azure as a primary cloud deployment platform for the Now Platform.

    Model-inferred, unverified — treat as a lead, not evidence
  • SAPPartner

    ServiceNow and SAP have a strategic partnership integrating Now Platform workflows with SAP ERP/S4HANA for IT and business process automation.

    Model-inferred, unverified — treat as a lead, not evidence
  • MSFTCompetitor

    ServiceNow + Microsoft Power Platform overlap in workflow.

    Model-inferred, unverified — treat as a lead, not evidence
  • CRMCompetitor

    ServiceNow and Salesforce compete for enterprise AI workflow automation, with ServiceNow focusing on IT/employee workflows and Salesforce on customer-facing CRM/service.

    Model-inferred, unverified — treat as a lead, not evidence