Booking Holdings Inc. (BKNG) Competitors & Peers
The 5 largest companies in the same industry as Booking Holdings Inc., by market value — each comparable links to its own dossier. Numbers are code-computed, never estimated.
| Ticker | Relationship | Price | Comparables |
|---|---|---|---|
| ABNB | Competitor | $157.47 | P/E 38.0RSI 42Cap 98.4 B |
| RCL | Peer | $242.70 | P/E 15.0RSI 35Cap 64.9 B |
| VIK | Peer | $80.30 | P/E 27.0RSI 33Cap 36.3 B |
| CCL | Peer | $22.25 | P/E 10.0RSI 37Cap 30.5 B |
| CUK | Peer | $27.47 | P/E 12.1RSI 40Cap 38.1 B |
How these relationships were derived
Every relationship below carries its provenance. A confirmed edge is sourced from a public filing or disclosure and links to it; an AI-inferred edge is surfaced by the relationship model and is unverified — shown for color, not as evidence.
Confirmed relationships (cited)
Sourced from a public filing or disclosure — each links to its origin.
- TRVGSupplier
Own 20-F customer-concentration disclosure: BookingHoldings = 38% of revenue.
Confirmed — SEC filing / public disclosuresec.gov ↗
Model-inferred relationships (unverified)
Suggested by the relationship model, with no public source on file. Treat each as a lead worth checking, not as evidence.
- EXPECompetitor
Top OTAs.
Model-inferred, unverified — treat as a lead, not evidence - ABNBCompetitor
Airbnb + Booking compete in alt accommodations + lodging.
Model-inferred, unverified — treat as a lead, not evidence - GOOGLSupplier
Google is Booking's largest paid-marketing channel.
Model-inferred, unverified — treat as a lead, not evidence - AMZNSupplier
Booking.com runs significant infra on AWS.
Model-inferred, unverified — treat as a lead, not evidence